We’re now a little more than 24 hours away from the first Samsung Galaxy Unpacked of 2025, we’re expecting to see the new Samsung Galaxy S25, Galaxy S25 Plus and Samsung Galaxy S25 Ultra.
For a blow-by-blow account of the event when it kicks off and the last-minute rumors, do check out our Samsung Galaxy Unpacked live blog.
If you want to follow the showcase yourself, do check out our article on how to watch Samsung Galaxy Unpacked 2025.
On top of the phones, we’re expecting to hear more about Project Moohan, which is a virtual reality headset project Google and Samsung have been working on.
For a detailed breakdown of what’s tipped for Unpacked, check out our guide on 5 things to expect at Samsung Galaxy Unpacked. And read on for more about Unpacked as a whole.
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What is Samsung Galaxy Unpacked?
Galaxy Unpacked is the name given to the big Samsung product showcase. Normally these revolve around new Galaxy S-series phones and Galaxy Fold and Flip series foldable phones.
But Galaxy Unpacked events are also used to debut new Galaxy smartwatches and wireless earbuds, as well as laptops and tablets. There are also nods given to Samsung’s SmartThings smart home platform and its interoperability with the new Galaxy devices.
In general, you can expect two Galaxy Unpacked events a year; one at the start, ranging between January and February, and the other in around July or August.
